True Dogs, LLC holds the license to produce Wag More Bark Less branded lifestyle products. We are a group of passionate dog lovers who want to help you celebrate your nutty dog love and to remind others to Wag More and Bark Less! We create premium products for both you and your dog. Our goal is to keep you, your dog, and the planet smiling. We work hard to make environmentally friendly choices, using recycled, upcycled, and natural materials wherever possible.

Our offices are located in two dog meccas: Boulder, CO and Portland, OR. Our team is composed of product creation veterans from Nike, Adidas and Under Armour. We are committed to making beautiful products that not only function well but also look great and make you happy

We want to make the world a happier place, and to spread a few more smiles. Here’s how we do it.

Planet: We’re easy on the planet. We use recycled plastic bottles for our collars and leads, sustainably-harvested natural rubber for our toys, and cotton canvas for our dog beds and plush.

Love: We give a portion of our profits to dog related charities including humane societies and shelters.